3/17/20 - e-Learning Days

Welcome "back"!

e-Learning Agenda:

1. Click HERE to see your plan for the next 2 weeks of Marketing. 
2. You are welcome to work ahead but this should help to pace you over the 2 week time frame that you will out. 
3. PLEASE reach out to me if you need anything or have any questions. 

3/13/20 - Day 46 - Fantasy Project

Bellwork:

Ensure you have sections 1-4 in your Fantasy Project folder.

Objectives:

• Apply course content to fantasy project. 

Agenda:

1. Fantasy Project Website Creation
• Name, Location, Roster
• Logo
• Merchandise Design
• Corporate Sponsors

3/12/20 - Day 45 - Endorsement Profile

Bellwork:

Open the research you have done on your celebrity endorsement.

Objectives:

• Decipher between endorsements, spokespeople and strategic partners. 
• Identify shared target markets between partners.

Agenda:

1. Slides: Spokespeople, Endorsements & Strategic Partners
2. Finish Assignment: Celebrity Endorsements
• Written Example - LeBron James

3/10 - 3/11/20 - Day 43 & 44 - Writers Week

Bellwork:

Please meet in the Auditorium and sit AS A CLASS.

Agenda:

1. Writers Week Presenters. 

3/9/20 - Day 42 - Spokepeople, Endorsements & Stratetic Partnerships

Bellwork:


How to teams choose the companies that advertise in their stadiums?

Objectives:

• Decipher between endorsements, spokespeople and strategic partners. 
• Identify shared target markets between partners.

Agenda:

1. Slides: Spokespeople, Endorsements & Strategic Partners
2. Assignment: Celebrity Endorsements

3/6/20 - Day 41 - Fantasy Project

Bellwork:

Ensure you have sections 1-4 in your Fantasy Project folder.

Objectives:

• Apply course content to fantasy project. 

Agenda:

1. Fantasy Project Website Creation

3/5/20 - Day 40 - Mimic

Bellwork:

Open your Mimic Social.

Objectives:

• Demonstrate the importance of using data in decision making. 

Agenda:

1. Mimic - Round 3 - Use your Post Strategy & Analysis from last round to help you
• Spend ALL of your money
• Create AT LEAST 8-10 posts
• Get to the TOP of the leader board
2. Round 4: Data Analysis - Be sure to RENAME the document to include ROUND 3 in the Title

3/4/20 - Day 39 - Recap & Mimic

Bellwork:

Open your current events from Tuesday. Be prepared to share a bit.

Objectives:

• Connect current events to course content. 

Agenda:

1. Recap of Fundraiser
2. Current Events Recap
3. Mimic - Round 3 - Use your Post Strategy & Analysis from last round to help you
• Spend ALL of your money
• Create AT LEAST 8-10 posts
• Get to the TOP of the leader board

3/3/20 - Day 38 - Fundraiser Wrap Up

Bellwork:

Think about Friday's fundraising event. Complete this SURVEY.

• What could we improve to be more successful in the future? 

Objectives:

• Link current events to course content. 

Agenda:

1. Complete the SURVEY above
2. Current Events - complete this doc. DUE at the END OF THE PERIOD. 
• Ensure this is in your SEM folder.